Ask Your Target Market


Get inside the minds of your target market with AYTM's intuitive
online survey tool - the first affordable Internet survey software with a built-in consumer panel. Use the online survey creator to build your survey, define the criteria of your target market, and watch the results begin to pour in immediately.

Monday, April 19, 2010

AskYourTargetMarket.com co-sponsored Startup Weekends!

Boulder Startup Weekends & AskYourTargetMarket.com

The past few days were very special for us. We were honored to co-sponsor StartupWeekend in Boulder, CO and Dallas, TX.

Here's my experience in a few words:
There were 35-40 smart talented people in one room (most meeting each other for the first time), sparked by tsunami-entrepreneurship-tech-energy-spirit, Wi-Fi, a bunch of Macbook Pros in the room = AWESOME 3 day event.

Boulder Startup Weekends & AskYourTargetMarket.com

After a dozen of pitches on Friday, the group voted for the best business idea and formed teams around the most interesting people and startup concepts. Friday night, Saturday and Sunday morning were used to define the business model, come up with strategies, marketing, logo, slogans and building prototype sites with some working functionality, preparing decks and polishing pitches.
Boulder Startup Weekends & AskYourTargetMarket.com

Boulder Startup Weekends & AskYourTargetMarket.com

On Sunday by 3:30 teams started presenting their projects and the judges selected the winners. Now it's up to the teams to use this steroid start and build real profitable companies or just keep in touch with new friends and move forward.

Boulder Startup Weekends & AskYourTargetMarket.com

Boulder Startup Weekends & AskYourTargetMarket.com

Boulder Startup Weekends & AskYourTargetMarket.com

Our goal was to help teams to use our online survey tool during the event to get real world feedback on their concepts and assumptions. As expected - it went very well! We sponsored a few surveys and got back awesome stats that helped teams to shift some priorities, confirm some expectations and make the right decisions. Interesting fact: the event's format put everybody in a very stressful time frame, but in reality, if you can't do it in 48 hours and on 0 budget - you may never be able to pull it off! "Be successful or fail fast" is the best advice the startups received this weekend. AskYourTargetMarket.com definitely succeeded in delivering the valuable data right there and then. All surveys were fulfilled within 90 minutes (150 responses with open-ended answers) and gave them immediate nationwide US consumer feedback.

I'm happy and excited to see our company helping entrepreneurs find their groove, and help such awesome events to be more successful and meaningful. We made new friends, did some usability testing watching people using our system, and definitely had a great time!

For more information:
http://boulder.startupweekend.org/
twitter hash tag: @swBoulder
All photos

Cheers,
Lev
CEO and Co-founder
AskYourTargetMarket.com

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